Seller's Guide

Step 1 - Defining Success

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Outlining Your Objectives

  • What is your motivation to sell?
  • What is your timeline to move?
  • Where are you moving?
  • What is most important for you?
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Understanding the Market

  • Market Dynamics: Macro v. Micro
  • Market Forces: Supply & Demand
  • The Numbers: Trends & Metrics
  • Analysis of Active, Pending, & Sold Transactions
  • Personal Timing & Seasonal Considerations
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Your Home: Strategic Planning

  • Outline Features & Benefits
  • Determine Key Differentiators Based on Active Inventory
  • Establish Target Market & Buyer Profile
  • Create Profile-Based Buyer Attraction Strategy

Step 2 - Listing Details

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Finalize Documentation & Contractual Agreements

  • Complete Any Property Improvements
  • Engage Staging Consultant
  • Engage Photography and Media Professional
  • Organize Trusted Advisor Meeting
  • Define Launch Timeline
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Marketing Preparations

  • Property Launch Collateral
  • Traditional Advertising
  • Digital Marketing Plan
  • Social Media Strategy
  • Broker Network Exposure
  • Showing Strategy
  • Direct Mail & Community Approach
  • Cross-Marketing
  • International Buyer Strategy
  • Public Relations

Step 3 - Introducing the Property

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Launching the Marketing Plan

  • Creating the Perception of Value
  • Attracting & Qualifying Potential Buyers
  • Safe Showing
  • Monitor Interest
  • Weekly Reports, Updates, & Communication Strategy Respond to Changes in the Market Place
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Negotiating Strategies

  • Procure Written Offers
  • Qualify & Analyze the Merits of Each Offer
  • Strategically Respond to Offers
  • Negotiate to Optimize Price & Terms
  • Multiple Offer Process & Back-Up Offer Strategies

Step 4 - Escrow Process

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Execute the Contracts

  • Complete Disclosures
  • Meet Deadlines & Contingency Periods Fulfill Duties & Responsibilities Introductions to Relocation Concierge
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Closing

  • Transitioning from the Property
  • Final Documentation
  • Closing & Celebrations
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Working Together Again

  • Staying in Touch & Keeping You Informed Second Homes & Investment Properties Providing Resources
  • Feedback, Testimonials, & Referrals

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Luxury Listings Texas

Phone

(512) 866-3795

Phone

(737) 333-2700

Email

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Address

1717 W 6th St Suite 190 Austin TX 78703

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